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Bigbasket Acquires App-based Fresh Milk Delivery Micro Startup DailyNinja; to Strengthen its Leadership Position in the Silicon Valley of India

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India’s Leading E-Grocer Bigbasket as of late reported that it has obtained a 100% stake in fresh milk delivery based application DailyNinja to develop its milk conveyance administrations.

According to different media reports, the basic food item conveyance stage paid around $15-20mn for securing. The procurement further reinforces Bigbasket’s authority position in the membership conveyance space in the Silicon Valley of India.

Post the securing Bigbasket will approach DailyNinja’s system of 2,000 milkman accomplices spread the country over. The securing will likewise turn good for DailyNinja with a chance to twofold its business inside a month by utilizing Bigbasket’s store network abilities.

DailyNinja’s current clients will presently have the option to get to Bigbasket’s non-milk extend items.

Remarking on the obtaining, Hari Menon, Co-Founder, and Chief Executive Officer, Bigbasket, said that business with little brokers is a key and developing piece of Bigbasket’s procedure.

The Alibaba-supported organization will presently approach DailyNinja’s system of 2,000 milkman accomplices across India. The merger comes when online food merchants are battling to satisfy expanded need because of the 21-day complete lockdown in wake of a novel coronavirus, or COVID-19, pandemic.

“DailyNinja presently has an enormous system of milkman accomplices which will empower us to grow our contributions under BB Daily. Our relationship with the key national brands just as the store network worked throughout the years will assist us with conveying solid incentives to them. We likewise expect to improve conveyance efficiency and accomplish equally the initial investment much sooner than arranged,” Menon included.

“We are satisfied to be a piece of Bigbasket, this is an extraordinary result for the entirety of our colleagues, investors and us organizers. At the point when we began DailyNinja 5 years prior, Bigbasket was the organization we were planning to imitate, and we are eager to be a piece of the BB Family currently,” included Sagar Yarnalkar, Co-Founder, DailyNinja.

BigBasket had in 2018 had bought Pune-based RainCan and Bengaluru-based Morningcart for its morning conveyance administration, BBDaily. The last is a membership administration that permits clients to arrange milk and another day by day fundamentals the earlier night and have them conveyed the next morning.

The improvement was first hypothesized in November a year ago with a few media houses saying that DailyNinja was battling with raising funds to meet its working capital needs and expand its business.

DailyNinja, established by Sagar Yarnalkar and Anurag Gupta in 2015, had last raised an undisclosed sum from Mumbai-based VC firm Matrix Partners India in September 2018. Before that, the organization had raised $3mn from Saama Capital and Sequoia Capital.

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